Archive
6/1/06

Pili Carrera keeps expanding its business on the international market and opens the new shop in Mexico

The children’s fashion brand also reasserts its presence in Spain by opening the new store in Valencia.

The Spanish children’s fashion chain keeps up its growth project on the international market by opening the new store in Mexico D.F. In the Mexican capital, the brand has inaugurated a 150 square metres shop in the Antara Polanco Shopping Centre, one of the most important malls of the city, which was created as an outdoor shopping centre, with major international brands, leisure activities and restaurants. This store represents another step forward in establishing the brand in the American continent, after the opening of a children’s clothing shop in Miami last year.

Its presence in Spain increases

Together with the international opening, in the last few days, a new 190 square metres store was also opened in Alzira (Valencia), right in the town centre. This shop follows the lines of all other Pili Carrera shops.

With these new openings, the chain already has 27 stores in 4 countries and it is hosted in over 1.000 multibrand fashion stores all over the world. Over the last few years, Pili Carrera has increased its commercial network with an average 4 new shops a year. One of the pillars of its growth strategy is the ability to offer its customers all they need to dress their children and furnish their bed-rooms with the fashion, child care, and furnishing collections and with its new gifts and decoration line.